Marketing Strategy Services
Chances are you’ve been DIY’ing it for a while. We all want to save a few quid; bit of content here, Facebook ad there, I mean how hard can it be right…
You’re grafting the hours away on content and ads (on top of your actual business running), but the fish aren’t biting and you can’t figure out WHY…
You’ve got the pirate ship, but no map… that’s where I come in…
I’ve got the map and the key to the treasure! With a simple marketing strategy, you’ll get your evenings (and sanity) back and more money in your pocket. My strategy sessions are a safe space where you get valuable, practical advice that fits your real situation.
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Mini Marketing Strategy
If you’re about to launch a new product or you’ve just started a new business, chances are you just need a simple marketing plan to get you started. The Mini Marketing Strategy will help you figure out who your product or service is for and how to ensure it gets into the right hands. This package includes:
Onboarding session (one hour).
One target customer profile.
Competitor analysis (3 competitors).
SEO keyword recommendations.
One-page of content ideas.
Google Business Profile.
Locate two key channels.
3-month action plan.
KPI’s to track.
Delivery call with PowerPoint slides.
A reserved slot to answer any questions you have.
Prices start from £600.
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Full Marketing Strategy
For small businesses with big dreams and little time, the Full Marketing Strategy gives you it all and includes:
Onboarding session (two hours).
Your main differentiator (USP).
Up to five target customer profiles.
Competitor analysis (5+ competitors depending on your industry).
SEO including content strategy.
Locate all the key channels you should be using and how to use them efficiently.
Paid ads strategy including implemented ads.
Analysing your data including Google Analytics and social media analytics – giving you useful insights.
12-month roadmap to guide you towards your goals.
Delivery call with PowerPoint slides.
A reserved slot to answer any questions you may have.
Prices start from £1200.
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Marketing Strategy Retainer
Want my brain in your business long-term? My monthly marketing retainer provides you with everything you need to keep your business on track. Every month I will:
Create & publish weekly content for digital channels including social media and website.
Update your website content.
Monitor where you are in the search engine results and optimise this where necessary.
Test various types of content to find which performs better.
Find where your customers are having issues in their journey and resolve them.
Track your data and analyse what customers are saying about you.
Monthly review report with actionable recommendations.
Dedicated support – I’m here when you need me.
Prices start at £500 per month.
Frequently Asked Questions
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I get overwhelmed really easily too, especially with too much complicated information. I create marketing strategies based on how I would want to receive it myself – as little words as possible, clear mapping, clear goals, clear measurement – I want you to understand every word so we can work together as a team to build you a successful business.
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I’m a solo business owner too, so I get it. But I’m here to take the weight off your shoulders; I won’t just dump tasks on you. Instead, I’ll declutter the mess, focus on a few simple things that actually work, and build a manageable plan that protects your wellbeing and frees up your time.
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My business is built on strong ethics, honesty and transparency, I also believe trust is built over time and it’s my job to put you at ease and take off the pressure rather than add to it. My business is also extremely important to me, just as yours is to you – no amount of money is worth jeopardising either.
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Listening is what I do best – my business is based around offering you emotional support and growing your business – developing a strategy is all about YOU and your customer – once I figure you out, I’ll crack on with figuring out your customer. Then together we’ll build a strategy focused on making you stand out.
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A small marketing budget isn’t a disadvantage; it’s a superpower! We’ll focus on what’s free—your honest story and personality—to build real connections organically. As your business grows, you may find your marketing budget allows you to invest more into paid ads, but there’s never any pressure from me.